With the rise of ‘green’ fashion and the growing demand for sustainability in the fashion industry, some brands are trying to take advantage and are using greenwashing to stay ahead. What is greenwashing? ‘Greenwashing is a form of spin, in which green PR or green marketing is deceptively used to promote the perception that an […]
How to Spot Greenwashing in the Fashion Industry Read More »
Greenwashing is becoming more prevalent as people become more conscious about our environment and the damage being done to it. And some companies are doing everything they can to greenwash you. What is behind this greenwashing? When consumers needs change, companies need to adapt and become more aware of what their customers want. Sometimes this
6 Statements Companies Use to Greenwash You Read More »
It’s cool to be green, and now everyone is jumping onboard. What happens when companies appear to be doing the right thing, but aren’t? Greenwashing is a huge issue and everyone deserves a right to know what’s going on. What is greenwashing? ‘Greenwashing is a form of spin, in which green PR or green marketing
Are you being greenwashed? Read More »